FunctionPhase Set-up Execution Maintenance
Program Management 1) Co-location plan
2) Cost benchmarks 7) Reviews
8) Schedule / resources 14) Margin improvement
Innovation, R&D 3) Core technology identification 9) Technology demonstration /test 15) Platform extension 16) Software upgrades
Marketing 4) Baseline definition
5) Customer needs 10) Market evaluation 11) Channels primed 17) Customer satisfaction inputs
Supply Chain 6) Potential suppliers capability matrix 12) Make vs buy evals. 13) Supplier develop. 18) Obsolescence planning / execution